The volume dial is how loud a piece prints, from Quiet to Rave. It moves only the expressive layer: the colour area, the ink count, texture, display type, tilt, motion and 3D. The reading layer (every word, control and number) is identical at all four. So a contractor never has to guess how loud something should be: they look up its channel below, print it at that volume, and may let one section step one louder.
Rules#
| Id | Rule | Why | Checked by |
|---|---|---|---|
| BB-VOLUME-01Must | Pick the volume from CHANNEL_VOLUMES; a section may go one step louder, never two.Applies to: Every channel | The channel table is the brand's loudness map. One step of contrast between sections reads as rhythm; two reads as a different site. | Press checkthe template pins; the generators read the same table |
| BB-VOLUME-02Must | Print prices, legal lines, forms and document body pages at Quiet.Applies to: Site, MAX//OS, Documents, Slides | Where the reader decides or signs, nothing should compete with the words. | Testthe documents' DOM check |
| BB-VOLUME-03Must | Keep Rave for the 404, easter eggs, launches, campaigns and editions.Applies to: Site, Docs, Social, Slides | Rave is a party. Used everywhere it stops being one (D-B3). | Manual review |
| BB-VOLUME-04Must | Keep the reading layer identical at every volume; only the expressive layer moves.Applies to: Site, Docs, MAX//OS, Print, Documents, Social, Slides | Text, controls and data read the same at Quiet and at Rave (D-B2), so turning the dial never costs legibility. | Press checkA10, the reading layer by computed style |
Specs#
What moves, and what never moves#
| Part | Moves with the volume |
|---|---|
| Colour area and ink count | Yes: the budget and the hue count per view |
| Chroma of large regions | Yes: the chroma cap |
| Texture (halftone, grain, tape) | Yes: none at Quiet, any art at Rave |
| Display type | Yes: its scale, weight and the second ink |
| Tilt of art and stamps | Yes, up to the volume's cap |
| Motion and 3D | Yes: calm at Quiet, Overdrive at Rave |
| Body text, labels and controls | Never |
| Prices, forms and legal lines | Never; they print at Quiet |
| Contrast of every text pair | Never |
| Layout and reading order | Never |
The four volumes#
| Volume | Used for | Colour budget | Chroma cap | Ink hues | Texture | Second ink | Motion | Tilt |
|---|---|---|---|---|---|---|---|---|
| Quiet | docs, forms, legal, long-form, app work views | 10 % | 0.05 | 1 | 0 of 3 | off | calm | 0° |
| Studio | site pages, MAX//OS default | 35 % | 0.14 | 2 | 1 of 3 | display | balanced | 3° |
| Press | hero moments (up to Press), covers, campaigns, OG | 50 % | 0.18 | 4 | 2 of 3 | display-and-heads | arcade | 6° |
| Rave | 404, easter eggs, launches, posters, the dial's top | 75 % | gamut max | 7 | 3 of 3 | display-and-heads | overdrive | 12° |
The volume per channel#
| Channel | Volumes, the default first | When the others apply |
|---|---|---|
| Site pages |
| hero moments up to Press; covers and campaigns Press or Rave; the 404 and easter eggs Rave (D-B3) |
| Docs site, the reading column |
| the visitor dial |
| Docs site, the chrome |
| the visitor dial |
| OG link cards |
| per template: article, page and docs cards Studio; the edition card Rave (40 §1.2.1) |
| Social announce |
| Rave for launches |
| Social stat |
| Rave for launches |
| Social quote |
| Only the default |
| Carousel slides |
| the cover is an announce card at Press |
| Edition and launch posts |
| Only the default |
| Case covers |
| Only the default |
| Posters |
| Only the default |
| One-pagers |
| Only the default |
| Proposal cover |
| Only the default |
| Document body pages (quote, proposal body, invoice, letter) |
| only a timeline plate section may step to Studio; prices, terms and payment details stay Quiet (BB-VOLUME-02) |
| Email signature |
| Only the default |
| Slides: title and section |
| Rave for launch decks |
| Slides: content, case, quote, comic |
| Only the default |
| Slides: price and timeline |
| Only the default |
| Business card front |
| Only the default |
| Business card back |
| on Night |
| Stickers |
| Only the default |
| The POW! sticker |
| the old-comic register (21 §1.4); it may go to Rave |
| MAX//OS |
| D-A2 |
| MAX//OS work views |
| D-A2 |
How to pick#
- Find the channel in the table above and print at its default.
- A section may go one step louder than its page when it is a hero moment, a cover or a campaign, never two steps (BB-VOLUME-01).
- Prices, legal lines, forms and document body pages stay at Quiet, whatever the page around them (BB-VOLUME-02).
- Rave is for the 404, easter eggs, launches, campaigns and editions (BB-VOLUME-03).
The visitor dial#
On the site and the docs, a visitor can turn the whole site down or up with the dial in the header and the footer. The dial changes the art and the motion at once; the words stay where they are.
The landing template at each volume#
The same page at the four volumes: the reading layer holds still while the art turns up.
Quiet
Studio
Press
Rave
Do and don't#
Do
Total, taxes includedCAD 5,424.00
Don't
Total, taxes includedCAD 5,424.00
Do
Fresh bread, onlineFernlight Bakery takes orders from six in the morning.
Don't
Fresh breadOnline orders from six in the morningTaking orders
Do
Don't
Related#
- Volume: every value each stop of the dial sets.
- Volume scope: a section one step louder.